Matt Maguda
Marketing & Publicity Associate at HarperCollins Publishers
- Role
- Marketing & Publicity Associate at HarperCollins Publishers
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Matt Maguda
Currently, I am a Marketing & Publicity Associate at HarperCollins. During my career…
Experience
Marketing & Publicity Associate
Apr 2024 — Present · New York, NY, US
Coordinates marketing efforts across the HarperCollins teen and middle grade teams. Develops and executes marketing campaigns for young adult and middle grade titles and series. Creates short and long form content across the Epic Reads and HarperKids platforms (social media posts, blog content, and video content). Organizes and creative directs monthly photoshoots for category teams. Creates group campaigns tied to specific cultural, social, and/or holiday moments in collaboration with the digital team. Works closely with email marketing lead on strategy for the Epic Reads newsletter. Handles administrative tasks such as seasonal data entry, title grid management for category teams, and invoice processing. Facillitates organization, fulfillment, and reporting for online giveaways, influencer outreach, sales requests, and any other special promotions. Approves all bookseller and media e-galley and voice galley requests on NetGalley and Edelweiss.
Education
Central Connecticut State University
Bachelor of Arts (B.A.), Strategic Communication
2016 — 2020
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