Matt Lamers

About Matt Lamers

Ambitious, analytical marketing self-starter that proves his advertising knowledge and team leadership skills through increased performance and growth across all media channels (paid, earned, and owned). I develop innovative strategies, working closely with analytics, creative, and audience teams, for the best possible cross-channel, integrated plans, no matter the goal (brand awareness, lifecycle, or acquisition). Team growth and upskilling is paramount to my past success, having managed several large teams across various verticals and mentored many of my past co-workers.I have worked on numerous top tier clients across many industries such as AT & T, Google, Chase, Synchrony, GE, Binance.US, and Disney, driving core business objectives and consistently exceeding expectations. A new industry is a new opportunity and I am always looking for a challenge; constantly learning from all experiences inside and outside of the workplace to come up with the most creative solution for any problem.

Experience

1. Head of Marketing

   Nibbles

   Apr 2025 — Present · Chicago, IL, US

   First marketing hire at Nibbles, a start up coupling pet insurance with a pet rewards credit card for a first of its kind, all-in-one pet product.

Education

• Villanova University

  Bachelor's Degree, Business Administration

  2006 — 2010

Skills

• Customer Relationship Management (Crm)
• Youtube
• Google Adwords
• Pay Per Click (Ppc)
• Display Advertising
• Microsoft Office
• Google Analytics
• Media Planning
• Msn Adcenter
• Online Advertising
• Digital Media
• Mobile Marketing
• Doubleclick
• Kenshoo
• Advertising
• Google Adwords Professional
• Digital Marketing
• Sem
• Marketing Strategy
• Omniture
• Social Media Marketing
• Microsoft Excel
• Web Analytics
• Integrated Marketing
• Search Engine Marketing (Sem)
• Admob
• Digital Strategy
• Online Marketing
• Analytics
• Social Media
• Facebook
• Ppc