Matt Herdman

About Matt Herdman

Full service political comms shop for hire-pitching reporters to place stories in newspapers, tv shows, podcasts, and other media-writing political campaign ads for tv, digital, radio, and mail-general consulting and campaign managing for candidates ranging from local to statewide racesSince January 2025, I\'ve been working with a growing list of political clients who want well connected comms and press work tailored to their organization\'s needs. I bring a deep understanding of the media landscape, strong reporter ties, and an aggressive hustle.Sample clients-a senate campaign looking to make an earned media splash during its launch-ongoing campaign to hit Republicans hard for gutting Medicaid-comms for a statewide officeholder\'s reelection campaignIf you\'re interested, we should set up a time to talk: https://calendly.com/mattherdmanwork/30min

Experience

1. Strategic Partner

   Propulsion Strategies

   Jan 2025 — Present

   I partner with Propulsion Strategies for certain clients that require a nuanced press strategy or particular subject-matter expertise. Together we handle everything from placing news stories, driving broader narratives, and rapid response amplification.

Education

• The College of William and Mary

  Bachelor of Arts (B.A.)

  2008 — 2012

Skills

• Field Organizing
• Political Science
• Political Campaigns
• Staff Management
• Project Management
• Fundraising
• Staff Development
• Recruiting
• Public Speaking
• Canvassing
• Community Outreach
• Policy
• Politics
• Training
• Grassroots Organizing
• Public Policy
• Social Media