Matt Hennessy
Marketing Automation Manager at DraftKings Inc.
- Role
- Marketing Automation Manager at DraftKings Inc.
- Location
- Omaha, NE, US
- LinkedIn followers
- 500 followers
About Matt Hennessy
Strategic, data-driven marketing professional with 13 years of experience in the high-growth financial technology and SaaS industries. Results-oriented, forward-thinking, customer-centric and agile problem solver with extensive experience using marketing technology to develop and implement successful marketing strategies. An effective facilitator of execution and growth in a complex, highly-matrixed organization. Reputation for integrity, broad business expertise, data-driven decision making and strong collaborative skills. Intense appetite for adopting new technology, new ideas, and driving innovation in a constant search for “what’s next?”Specialties: Marketing Automation Technology, B2B Marketing, SMB Marketing, Multi-Channel Marketing, Telesales, Website, Email Marketing, CRM, Salesforce, Marketing Cloud, Eloqua, Marketo, Creative Development, Content Marketing, Lead Generation, Lead Nurture
Experience
Marketing Automation Manager
Nov 2021 — Present · Omaha, NE, US
Education
University of Southern Indiana
Bachelor of Science, Online Journalism
2004 — 2009
Skills
- Leadership
- Marketing Communications
- Salesforce.com
- Program Management
- A/B Testing
- Strategy
- E-Commerce
- Eloqua
- Crm
- Collections
- Project Management
- Digital Marketing
- Marketing
- Email Marketing
- Analytics
- Management
- Social Media Marketing
- Marketing Strategy
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