Matt Harper

About Matt Harper

I am an automotive retail executive with a proven track record of leading dealerships to new levels of sales, profitability, and customer satisfaction. Over the course of my career, I’ve successfully managed both import and domestic rooftops, guiding teams of over 220 employees and driving annual revenues. Whether stabilizing underperforming operations or scaling high-volume stores, my focus has always been consistent: deliver growth while building a culture of accountability and excellence.As a Dealer Operator and General Manager, I lead from the front — coaching at the sales desk, optimizing F&I, and strengthening fixed ops. My leadership has resulted in measurable gains, including doubling unit growth, above region CSI, and huge turnarounds in net profit. Having also spent time in vendor and consulting roles, I bring a rare 360° perspective that helps me anticipate challenges, identify new revenue opportunities, and align every department toward one goal: sustainable success.What sets me apart is my ability to balance operational discipline with people development. I believe dealerships thrive when their teams are empowered, trained, and motivated — and I’ve seen first-hand how the right culture translates into results. Backed by my NADA General Dealership Management credentials (GDM 69), I’m passionate about helping dealerships grow market share, elevate customer experience, and remain profitable in a rapidly changing automotive landscape.SkillsIn Depth Knowledge of Variable and Fixed Operations | Leadership | Traditional and Digital Marketing | Budgeting / Forecasting | Excellent Communicator with both Team Members and Customers | New and Used Inventory Management and Turn | Used Vehicle Acquisition | Strategic Thinking, Planning and Implementation | Problem Solver | Team Building | Expense Management | ECommerce Sales, BDC, Fixed Operations Training and Processes | Compliance AccomplishmentsToyota President\'s Award 15 Times | Toyota Board of Governors Award | NADA GDM 69 Graduate | Toyota General Manager of Record

Experience

1. Director of Sales and Operations

   Marburger Automotive Group

   Oct 2024 — Present

Education

• NADA Dealer Academy

  General Dealership Management 69, Retail Automotive

  2008 — 2008

Skills

• Sales Process
• Inventory Management
• Forecasting
• Customer Satisfaction
• Profit
• Retail
• Team Building
• Sales Management
• Reynolds & Reynolds
• Management
• Automobile
• Customer Retention
• Sales
• Automotive Aftermarket
• Automotive
• Dealer Management
• Dealers
• Budgets
• Vehicles
• Advertising
• Online Advertising
• Marketing
• Reynolds
• Leadership
• New Business Development
• Automotive Parts
• Automotive Repair
• Automotive Sales Training
• B2b
• Business Planning
• Business Strategy
• Crm
• Account Management
• Aftersales
• Customer Service
• Competitive Analysis
• Deal Closure
• E-Commerce
• F&I
• Fleet Management