Matt D.
Founder, Managing Director @Mammoth Agency Yukon
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WORK HISTORY
Founder, Managing Director @Mammoth Agency Yukon
Whitehorse, YT, CA
After relocating to the Yukon, I co-founded a full-service Marketing agency focussing on local SME\'s, NGO\'s, and various Government departments. Working across many verticals, our team assists with scale-up, creative services, marketing, growth marketing, distribution, e-commerce, strategic planning, and more. Some of my personal highlights here include- Received \'Best New Business\' award from local Whitehorse Chamber of Commerce award - Scaled to team of 7,$750k ann. rev inside of 3 yrs in small-market- Conducted 68 brand development projects through July 2023- Led Yukon-based food companies on 20X growth trajectories with co-packing models, national / international distribution, and content marketing- Trusted by long-standing Yukon businesses to build strategy and execute - Hired by Territorial Gov and Yukon University to conduct industry engagement, feasibility, and design of a CFIA-inspected commissary kitchen and programming build-out for F&B ecosystem
EDUCATION
University of Guelph
Bachelor of Commerce, Marketing Management
ABOUT MATT D.
With over 20 years of experience in marketing, I am a passionate and creative leader who helps businesses and communities grow and thrive. My core competencies include branding, growth marketing, business development, strategic planning, and scale-up support. I believe in supporting businesses as they grow and mentoring founders and students on their learning journey. I founded and manage Mammoth Agency, a full-service marketing agency based in the Yukon that serves local SMEs, NGOs, and government departments across various sectors. At Mammoth I have led and delivered 75+ brand development projects, scaled the team to 7 members, and have provided a much-needed platform for modern Yukon businesses. As validation to our client-first mantra, we received the \'Best New Business\' award from our local Chamber of Commerce. I am also a Mentor to Yukon-based Entrepreneur & Bootcamp programming with Yukon University Innovation & Entrepreneurship and Yukonstruct and have recently accepted a Sessional Position with the Yukon University Business & Leadership School. I also provide fractional advisor services for CPG and Tech Start-ups. One to highlight is First Peoples Coffee; a 100% First Nation owned social enterprise that celebrates culture and language by sharing stories over coffee. I helped build the brand and business model, brokered distribution across multiple channels, and currently support the national franchising development. I leverage my skills in marketing communications, new business development, and online marketing to create impactful and engaging campaigns that resonate with diverse audiences and drive results.
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