Matt Brooks
Manager, Group Sales @ Chicago Blackhawks
- Role
- Manager, Group Sales at Chicago Blackhawks
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Matt Brooks
With over 13 years of experience at the Chicago Blackhawks, I specialize in sales strategy, revenue generation, and team leadership within the sports industry. Focused on developing innovative group ticket sales strategies, I strive to align our initiatives with the organization\'s mission to create exceptional fan experiences. Passionate about fostering a culture of collaboration and excellence, I aim to empower teams while driving sustainable growth through strong client relationships and data-driven decision-making. At the Chicago Blackhawks, I lead group ticket sales, overseeing sales pipeline optimization, budget management, and staff mentorship. My contributions include hiring and training high-performing teams, building client relationships to ensure renewals, and delivering actionable performance insights. By leveraging Salesforce and Archtics, our team has consistently enhanced operational efficiency and achieved measurable success in revenue growth.
Experience
Manager, Group Sales
Jul 2019 — Present · Chicago, IL, US
Develop and execute comprehensive group ticket sales strategies for all group ticket products each season- Hire, train, mentor, and manage ticket sales staff (Account Executives, Inside Sales Representatives, Coordinators), fostering a high-performance sales culture- Oversee the use and optimization of sales pipelines and activities within Salesforce and Archtics- Conduct regular performance evaluations, providing ongoing feedback and coaching- Manage departmental budgets for group ticket products and deliver regular forecast projections and performance reports to senior leadership- Build and maintain strong relationships with clients and prospects to drive year-over-year growth and renewals- Identify and implement new group products, pricing strategies, and software solutions to enhance sales performance- Collaborate cross-functionally with all departments to ensure alignment with sales goals, organizational initiatives, and brand strategy.
Education
Illinois State University
Bachelor's Degree, Business Administration, Economics
2004 — 2008
Skills
- Archtics
- Sports Marketing
- Ticket Sales
- Microsoft Office
- Event Planning
- Sports Management
- Social Networking
- Sponsorship Sales
- Final Cut Pro
- Customer Service
- Event Management
- Photoshop
- Coaching
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