Curt Matlach

About Curt Matlach

As Chief Marketing Officer at Vandalia Wealth, I bring more than twenty five years of experience building brands, accelerating growth, and guiding organizations through pivotal stages of transformation. My background spans healthcare, financial services, and PEO sectors, and I hold the Professional Certified Marketer and Certified Digital Marketing Professional credentials, reflecting deep expertise in modern marketing strategy and digital engagement.I have led national sales and marketing teams, launched and revitalized brands, and developed digital ecosystems that drive measurable business performance. My work includes brand development, advisor and broker channel expansion, website and platform design, and the rollout of revenue producing systems that tightly connect marketing strategy with organizational goals.A common thread throughout my career is entering organizations at moments of transition—early stage growth, strategic inflection points, or periods of stagnation—and helping them build scalable, investor ready structures. From strengthening HR and PEO ventures such as Nueterra HR and Quadrant PHR to modernizing and rebranding healthcare organizations like Fifth Avenue Healthcare Services, I focus on creating clarity, consistency, and credibility that elevate enterprise value.As CMO of Vandalia Wealth, my mission is to bring that same disciplined creativity and growth mindset to the financial space by sharpening our brand, deepening client trust, enhancing advisor and partner enablement, and building a sustainable marketing engine that supports multigenerational prosperity.

Experience

1. Chief Marketing Officer

   Vandalia Wealth Management

   Oct 2025 — Present · Tulsa, OK, US

   As Chief Marketing Officer, I lead Vandalia Wealth’s brand strategy, digital presence, advisor enablement, and growth initiatives across all markets. I oversee marketing operations, website development, lead generation, and communication strategies that strengthen client trust and support long-term, multi-generational planning relationships.Key Contributions:• Shaping Vandalia’s brand architecture, messaging, and digital identity to elevate credibility and market presence.• Developing a multi channel marketing engine that drives advisor growth, client engagement, and referral partnerships.• Leading website modernization, SEO strategy, and digital content development to expand reach across all markets.• Creating advisor and broker enablement tools to support business development and strengthen client journeys.• Establishing processes, analytics, and reporting systems that align marketing performance with organizational goals.

Education

• Oral Roberts University

  Bachelor of Science - BS, International Business (Minor in German)

• Oklahoma State University

  Master of Business Administration (MBA), Business Administration

Skills

• Coaching
• Nonprofit Organizations
• Talent Acquisition
• Peo
• Start-Ups
• Business Development
• Personnel Management
• Marketing Strategy
• Sales Management
• Organizational Development
• Leadership Development
• Sales
• Leadership
• Customer Service
• Marketing
• Recruiting
• Team Leadership
• Customer Relationship Management (Crm)
• Public Speaking
• Management
• Team Building
• Consulting
• Human Resources
• Account Management
• Payroll
• Training
• New Business Development
• Workers Compensation
• Entrepreneurship
• Strategy
• Employee Benefits
• Strategic Planning
• Employee Relations