Matilde Ott
Chief Marketing Officer at Silver Diner
- Role
- Chief Marketing Officer at Silver Brands
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Matilde Ott
A consumer marketing professional known taking a 360 degree approach to solving problems and creating measurable results.During my tenure at mid-size to large companies I have overseen 18 years of positive comp sales growth, including six consecutive years at Silver Diner. Working with corporate companies to franchisees to co-operatives I excel working in a demanding, fast-paced, results-oreinted environment. Specialties: Brand MarketingProduct MarketingStrategic Planning (Research, Execution and Analysis) Consumer Advertising (National, DMA, local)Loyalty MarketingConsumer Research Local Store Marketing & Public RelationsBudget ManagementPromotions and MerchandisingTraining
Experience
Chief Marketing Officer
Dec 2023 — Present · US
Education
University of Maryland
Bachelors, Communication, Journalism, and Related Programs
University of Maryland
BA, Advertising Communications
1991 — 1995
Skills
- Field Marketing
- Team Building
- Management
- Segmentation
- Marketing Communications
- Ethnic Marketing
- Content Marketing
- Advertising
- Budget Management
- Public Relations
- Customer Service
- Social Media Marketing
- Analysis
- Online Marketing
- Product Marketing
- Research
- Strategic Planning
- Integrated Marketing
- Data Analysis
- Microsoft Office
- Sales
- Marketing
- Budgets
- Market Planning
- Marketing Strategy
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