Mathilde Kman
Global Field & Channel Marketing Manager @Mitratech
- Role
- Global Field & Channel Marketing Manager at Mitratech
- Location
- Nashville, TN, US
- LinkedIn followers
- 500 followers
About Mathilde Kman
As Demand Generation Manager, I am responsible for creating and executing data-driven marketing campaigns that generate qualified leads, increase brand awareness, and drive customer retention. I leverage my skills and experience in Marketo, Salesforce, and Hubspot to optimize the marketing funnel, track and measure performance, and align with sales and product teams in North America and EMEA.I have experience in marketing and public relations, working with diverse and innovative companies in the hospitality, automotive, and technology sectors. I have developed and implemented successful strategies for brand management, consumer loyalty program development, strategic planning, database /direct marketing, and public relations.
Experience
Global Field & Channel Marketing Manager
Jun 2024 — Present
Education
SKEMA Business School
Master of Science (M.Sc.), International Business
2012 — 2013
IDRAC Business school
Master 1, Marketing Communication
2010 — 2012
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