Mathan Kumar

Digital Marketing Professional

Role
Digital Marketing Campaign Specialist at Thermo Fisher Scientific
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Mathan Kumar

Digital Marketer and a freelancer skilled at planning, executing and optimizing online marketing strategies. T-shaped Digital Marketer keen addressing customer requirements to achieve business objectives. RoI based approach to projects that brings revenues Content writing and copy writing skills for ad copies and landing pages. Specialized in A/B, Multivariate, Split & server side testing, website heatmap and session recording. Excellent interpersonal, communication and organizational skills in campaign planning & execution. Strong expertise in Free tools like Google Analytics, Google search console, Tag manager, Google keyword planner, Google my business, Google trends. Strong expertise in Paid tools like SEMRush, Canva, SpyFu, Ahref, MOZ, HotJar, Ubersuggest, Answerthepublic, Freshsales CRM, Freshmarketers, Tidio chat. Competitor analysis, on-page and off-page optimization, long tail and LSI keyword-based optimization and promotions for B2B, B2C businesses. Social community promotions, advanced link building techniques, A/B testing, landing page strategy and optimization, Metadata development, GMB, Schema implementation, page speed optimization, etc. Website CMS management using Wordpress. Designing infographics, posters or social media images using Canva

Experience

  1. Digital Marketing Campaign Specialist

    Thermo Fisher Scientific

    Dec 2024 — Present · Bengaluru, IN

Education

  • Hindusthan College Of Arts And Science

    Bachelor of Business Administration - BBA

    2015 — 2018

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Mathan Kumar — Digital Marketing Campaign Specialist at Thermo Fisher Scientific in Bengaluru, KA, IN | Unifers