Mateo Leon
Service Marketing & Digitalization Specialist @Automobili Pininfarina
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WORK HISTORY
Service Marketing & Digitalization Specialist @Automobili Pininfarina
Munich, DE
Pioneered the implementation of the company\'s first blockchain solution, improving customer ownership experience. • Implemented global aftersales SaaS portal, enabling yearly savings and B2B opportunities while increasing efficiency and scalability. • Established aftersales-focused communication and marketing resources, including corporate website content, to support sales efforts. • Support the definition of the Corporate Sustainability Strategy.
EDUCATION
IULM University
Master's degree in Digital Marketing Management
IULM University
Bachelor's degree in Corporate Communication & Public Relations
Istituto Tecnico Commerciale Nicola Moreschi
Diploma in Marketing & Business Administration
Vanier College
Advanced English academic year
ABOUT MATEO LEON
I am a highly creative and data-driven marketing professional passionate about business strategy, sustainability, and product innovation. I bring together marketing creativity and strategic mindset to drive impactful business growth. Core Skills: · Creative thinking · Interpersonal skills · Project management · Branding & Storytelling · Strong data analytics · Content creation · Strategic mindset · 100% Customer-centricity · Digital marketing Life-long Vision:\"To change the way the world does business, through respect for people and planet, radical actions and continuous learning\". One quote to live by: “What counts in life is not the mere fact that we have lived. It is what difference we have made to the lives of others that will determine the significance of the life we lead.” -Nelson Mandela In my free time: I enjoy sports like basketball and skiing, playing and consuming music, reading, writing, exploring the world, and staying updated with the newest marketing and business trends.
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