Matea Lay
Pr & Communication Professional @Sofascore
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WORK HISTORY
Pr & Communication Professional @Sofascore
Zagreb, HR
Events & Partnerships – Coordinating Sofascore’s presence at key tech, AI & business events. Organizing internal meetups for employee education & updates- Community Building – Conceived & organize the Sofascore Stadium Meetup, bringing together people passionate about sports, technology & digital products- PR, Social Media & Content – Establishing and nurturing long-term international media relationships, writing PR press releases, articles, interviews & the internal monthly newsletter. Managing Sofascore’s corporate LinkedIn & brand Instagram (Sofascore Stadium).
EDUCATION
University of Zagreb / Sveučilište u Zagrebu
Master’s Degree, Communication and Media Studies
University of Zagreb / Sveučilište u Zagrebu
Bachelor’s Degree, Communication and Media Studies
SKILLS
ABOUT MATEA LAY
Proactive, dependable, hardworking, adaptable, quirky and driven professional with an open, creative and curious approach to all tasks and challenges.With a very round experience from the dynamic world of agencies and IT companies, working as a social media manager, public relations consultant and a marketing communications manager, I\'m happy to bring an integrated online and offline approach to the table. I have spent a few years abroad, working in Canada and New Zealand, which helped me develop a better understanding of how companies function in different countries and learning about useful practices in communications and human resources. Besides internal and external communications and marketing, I\'m very interested in social psychology and behavior, internal processes that make a healthy work culture and health and well-being benefits that a company can offer to their employees.
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