Massimo Froni

Area Manager Emilia Romagna @Imas Grafica

Carpi, IT
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jul 2021 — Present

Area Manager Emilia Romagna @Imas Grafica

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Modena, IT

EDUCATION

N/A

ITI E. Fermi

Perito Elettronico

SKILLS

Consumer ElectronicsChannelKey Account ManagementSales ManagementProduct ManagementRetailAccount ManagementNew Business DevelopmentB2bCompetitive AnalysisForecastingNegotiationSalesB2cAppleCrmSapManagementElettronica Di ConsumoGestione VenditeCommercio Al DettaglioVenditeTrattativeGestione Key AccountGestione AccountGestione ProdottiPrevisioniAnalisi Competitiva

ABOUT MASSIMO FRONI

Main skills / activities :• Management/development B2B / B2C channels, Consumer Electronics, Mass Market, VAR / Resellers, End User• Strong focus on development of new business for the assigned channels with introduction of new products lines and acquisition of new customers• Manage and develope relationships with buyers of major retail and B2B chains (PC/Apple Resellers, MediaMarket, Unieuro, Euronics, Expert, Coop, Auchan, Carrefour, FinIper, PAM Group, Metro, Conad, Fnac, Mondadori, SGM, Butali, Comet, IRES )• Sales force coordination• Definition / allocation of budget and sales target• Definition of terms and conditions, back rebates and discounts in line with corporate guidelines• Management of important negotiations, creation, planning and execution of sales and marketing activities• Monthly sales analysis, reporting, processing, defining actions to achieve the targets• Visit Resellers and reatil POS for orders management, data analysis stock / sell-out, verify the opening of new products, checking about product\'s exposition / prices on the shelf / promo and competition

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Massimo Froni — Area Manager Emilia Romagna at Imas Grafica in Carpi, IT | Unifers