Mason Kelley
Senior Content Strategist / Freelance Copywriter / Social Media Manager / Photographer
- Role
- Event Content Specialist at Lions & Tigers
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Mason Kelley
With over 20 years of experience as a communications specialist, content creator, writer,…
Experience
Event Content Specialist
Mar 2025 — Present · Seattle, WA, US
Develop and execute a content strategy roadmap for SAP\'s Sapphire and other key events, outlining key moments, target audiences, and messaging. Create a standardized Bill of Materials (BoM) template to ensure consistent event execution, including decks, narratives, messaging frameworks, and supporting collateral. Produce high-quality content in collaboration with SMEs, designed event materials, and developed OARPI/RACI templates, workback plans, and post-event amplification guides. Analyze content performance post-event to optimize future strategies.
Education
University of Washington
Master's degree, Communication Leadership: Master of Communications in Digital Media
2013 — 2015
University of Washington
Bachelors, communications/journalism
1999 — 2003
Skills
- Athletics
- Newspapers
- Public Relations
- News Writing
- Media Relations
- Breaking News
- Journalism
- Press Releases
- Digital Media
- Copy Editing
- Feature Articles
- Ap Style
- Social Media
- Storytelling
- Entertainment
- Writing
- Video
- Content Management
- Web Content
- Social Networking
- Multimedia
- Social Media Marketing
- Content Strategy
- New Media
- Blogging
- Football
- Online Journalism
- Sports
- Editing
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