Masiar Tayebi
Board and C-Level Executive Across Strategy and Technology | Growth & Turnaround Motivational Leader | M&A, Strategy, Digital & AI Expert
- Role
- Eiw Senior Advisor at Boston Consulting Group (BCG)
- Location
- Grand Rapids, MI, US
- LinkedIn followers
- 500 followers
About Masiar Tayebi
Accomplished C-level executive with over 25 years of experience connecting strategy to execution across digital technology transformations, M&A, operational excellence and enterprise growth in consumer goods, technology, retail and financial services. Known for driving growth and margin expansion leading strategic turnarounds and transformations including achieving double-digit sales and EBITDA growth, delivering digital and AI transformations, and executing complex $1B+ M&A transactions that delivered 50%+ premium for shareholders. As SpartanNash Executive Vice President and Chief Strategy and Information Officer, delivered a turnaround and subsequent transformation that grew revenue from $8.9B to $10B (12%↑), achieved 10% YoY EBITDA growth, and boosted stock price 52%—culminating in $1.8B sale. Experience highlights include: Board-level expertise in long-range planning, governance, cybersecurity and investor relations. Proven track record building high-performance teams, embedding AI-driven efficiencies, and delivering disciplined capital allocation. Servant-leadership style focused on teamwork, inclusion, talent development, and transparent communication.Prior to SpartanNash, served as Global Head of Corporate Strategy and Business Development at Whirlpool Corporation, responsible for acquisitions including Yummly, a leading digital food platform offering AI personalizations and eCommerce. After acquiring Yummly in 2017, served as Chief Operating Officer of the company, executing Whirlpool\'s innovation growth strategy integrating Yummly technology into Whirlpool and KitchenAid platforms while 3Xing registered users to 30M and monetizing the platform 10X in 2 years. Previously, was an Executive Director at UBS focusing on strategy, M&A, technology and transformational change. Also have worked with various Fortune 500 clients on strategic initiatives during my time in management consulting.Hold an MBA from the University of Chicago, Booth School of Business and bachelor\'s degree in economics and finance from Bentley. Past Board affiliations include SpartanNash Foundation Board Member, McKinsey Technology Executive Leadership Academy and Nasdaq Advocacy Steering Committee Member.
Experience
Eiw Senior Advisor
Aug 2025 — Present · Grand Rapids, MI, US
One of thirty C-level executives selected to provide thought leadership and client advisory to leading companies across their respective Boards and Executive teams.
Education
Bentley University
BS, Economics and Finance
1997 — 2001
The University of Chicago Booth School of Business
MBA, Finance, Economics, Strategic Management and Entrepreneurship
2008 — 2013
Skills
- Analysis
- Leadership
- Financial Services
- Crm
- Management Consulting
- Change Management
- Mergers
- Program Management
- Mergers & Acquisitions
- Outsourcing
- Business Strategy
- Consulting
- Management
- Strategic Planning
- Cross-Functional Team Leadership
- Business Analysis
- Financial Modeling
- Investments
- Process Improvement
- Business Transformation
- Strategy
- Business Process Improvement
- Mergers
- Asset Management
- Finance
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