Masha Portiansky
Creative Design Director | Creative Direction | Art Direction | Packaging Design | Sustainable Design | Print Design | Mentorship
- Role
- Design Director at Mp Design Services
- Location
- Warwick, NY, US
- LinkedIn followers
- 500 followers
About Masha Portiansky
Accomplished design professional specializing in luxury and prestige skincare and makeup packaging and 360º campaign support. Passionate about elevating brand identity through storytelling. Expert in creating innovative, proprietary packaging solutions, contributing to multiple international patents. Demonstrated expertise in trend research, prototype development, and scaling production for global launches. Known for maintaining CMF consistency, ensuring seamless execution from concept to consumer. Proven ability to drive brand success through cross-functional collaboration, delivering impactful creative concepts to life.
Experience
Design Director
Feb 2025 — Present · Warwick, NY, US
Founded a design services studio specializing in branding, packaging and print design solutions.Manage end-to-end packaging development for primary and secondary packaging, from concept development to final production.Oversee color, material, and finish (CMF) selection and ensure alignment with brand guidelines and manufacturing requirements.Develop production-ready packaging and print files for global manufacturing and execution.Collaborate with suppliers and manufacturers to review and provide technical feedback on packaging and print submissions.Ensure compliance with production standards, quality control, and feasibility requirements.
Education
Commonwealth School
High School Diploma
Parsons School of Design - The New School
Bachelor of Fine Arts - BFA, Industrial and Product Design
Skills
- Print Collateral Design
- Photo Art Direction
- Packaging Design
- Copywriting
- Retouching
- Comp Making
- Store Design
- Copy Editing
- Illustration
- Vector Illustration
- Photoshop
- Wedding Invitations
- Design Direction
- Art Direction
- Print Production
- Retail Packaging
- Typography
- Web Design
- Graphic Design
- Brochures
- Beauty
- Visual Merchandising
- Photo Shoots
- Adobe Creative Suite
- Logo Design
- Illustrator
- Creative Direction
- Indesign
- Corporate Identity
- Layout
- Logos
- Concept Design
- Posters
- Product Design
- Art
- Drawing
- Concept Development
- Sketching
- Visual Communication
- User Interface Design
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