Mary Potts
USA TODAY Partnerships - Diamond Elite Marketing Executive
- Role
- Sr Digital Marketing Consultant at USA TODAY Co., Inc.
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About Mary Potts
A proven sales professional with a track record of consistently achieving or exceeding…
Experience
Sr Digital Marketing Consultant
Feb 2017 — Present · CO, US
Closed and managed $2 million contract for a multi-state campaign.Diamond Elite Award - Top 1%Demonstrate an understanding of the nuances in marketing to customers across various industries and environments.Develop, implement, and deliver messaging strategies for omni-channel marketing plans utilizing first-party data.Ensure the delivery of significant client value through a combination of best-practice solutions, capabilities, and innovative thinking.Create comprehensive campaign plans to be handed off to creative and execution teams.Foster and manage relationships across operations, creative, analytics, optimization teams, and clients.Act as a subject matter expert, translating new technology—particularly in messaging and CRM—into innovative marketing ideas for clients.
Education
Wayne State College
Bachelor of Science, Criminal Justice, Business, Sociology
1999 — 2003
University of South Dakota
Graduate Studies, Public Administration
2003 — 2004
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.