Mary English
Senior Director Strategic Services @The Lacek Group
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WORK HISTORY
Senior Director Strategic Services @The Lacek Group
Minneapolis, MN, US
EDUCATION
UMN Carlson School of Management
Executive Leadership Program, Executive MBA
University of Minnesota
BA, Communications
ABOUT MARY ENGLISH
Propelling Growth through Reality-Driven Strategy\" An accomplished global leader in CRM-driven Loyalty Marketing and Customer Experience with a proven track record of designing strategy that convert into meaningful, measurable results. My passion and focus is collaborating with clients to increase profitable revenue through existing and new business growth. I am experienced in strategic design and development based on data-driven customer insights aligned to a client\'s business objectives and their brand values. I have led global loyalty marketing organizations and worked with Fortune 500 clients including Active Health, Best Buy, Boeing, British Airways, Cathay Pacific, Delta Airlines, L\'Oréal, LensCrafters, Mandarin Oriental, Okura Hotels, Sunglass Hut, Target, United Healthcare and Wells Fargo to help them drive their business forward for profitable growth. Specialties: Digital marketing, Consumer Experience Strategy and Design, Consumer Engagement, Strategic Planning, Global Business Expansion, CRM-Driven Marketing, Metrics Development, Public/Media Relations, New Product Development, Partnership Acquisition, High Performing Team Development, P&L Development and Control, Brand Management, Business Incentives, Consumer Loyalty Marketing, Employee Engagement, Organizational Restructuring, Business Systems Integration, Contract Negotiation, Health & Wellness, & Six Sigma
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