Mary Beth Gibson

About Mary Beth Gibson

Mary Beth a Consulting Director. She partners with clients in utilities, telecom and…

Experience

1. Director, Consulting

   Logic20/20, Inc.

   Nov 2019 — Present · Los Angeles, CA, US

   Lead teams to develop solutions for pressing business and technology needs. Partner with clients on developing program strategy, value metrics, planning and execution. As work evolves, management of executive client relationships, ensuring quality and value of work. Accountable for driving revenue growth, positive client relationships and delivery health. Adept at mentoring and career growth of individuals on the team, enabling the firm to retain and empower employees, scaling to deliver high value, high quality results to clients.SoCal Utilities Accounts lead 1/2023 – presentAccountable for the health and continued growth of business at clients. Duties include client engagement, developing relationships, driving solution development to meet customer’s needs, leading proposals/RFPs. Developing account strategy with business development team in accordance with clients’ business, finding opportunities for Logic20/20 to provide value. Account and Delivery lead for Digital Transformation practice12/2021 – 12/2022Responsible for the delivery oversight of the delivery of AI/ML powered messaging applications for customer care agents and partner onboarding back-end technologies at a major telco. The team includes technical architects, back end and UI development, data science, product management and technical project management. Also responsible for rhythm of business, business development and solution and proposal creation for digital transformation engagements. Practice Lead for Strategy & Operations1/2020 – 12/2021Responsible for hiring, staffing, retention and career growth for a team of 60 consultants and project managers. Adept at defining process to streamline run of business activities, working collaboratively across internal teams and clients to gain alignment and drive to successful outcomes to further the strategic roadmap and overall financial health of the business.*Logic20/20 acquired Primitive Logic in November of 2019.

Education

• University of Washington

  BA, Art History

  1991 — 1995

Skills

• Multi-Channel Marketing
• Crm
• Cms
• Digital Marketing
• Online Marketing
• Online Advertising
• Web Project Management
• Creative Strategy
• Mobile Internet
• Agile Methodologies
• Management
• Mobile Devices
• Integrated Marketing
• New Media
• Interactive Marketing
• Digital Media
• Online Retail
• Program Management
• Content Management
• Hospitality
• E-Commerce
• Marketing
• Video Production
• Project Management
• Cross-Functional Team Leadership
• User Experience
• Integration
• Digital Strategy
• Utility Industry
• Responsive Web Design
• Ms Project
• Agile Project Management
• Advertising
• Mobile Applications