Mary Anthony Burley
Group Strategy Director at VML
- Role
- Group Strategy Director at VML
- Location
- Kansas City, MO, US
- LinkedIn followers
- 500 followers
About Mary Anthony Burley
I’m a brand strategist with experience in planning, communications, engagement, digital, andsocial strategy.I like working with both sides of my brain every day – making imaginative leaps, and validatingwith data. I like finding meaningful connections between brands, culture, and people. And I likediscovering unseen opportunity in the collision of opposing forces.I am a problem solver, a hands-on maker, and a team player with a heart for people and ideas.My client experience spans diverse industries, including: Fashion, Retail, Packaged Goods, Travel & Tourism, Financial Services, Health & Wellness, Fast Casual Dining, Pharmaceutical, and Not-for-Profit.
Experience
Group Strategy Director
Jan 2025 — Present
Education
University of Missouri-Columbia
Bachelor, Journalism in Strategic Communication
Skills
- Social Media Marketing
- Integrated Marketing
- Strategic Communications
- Creative Briefs
- Google Analytics
- Data Mining
- Quantitative Research
- Advertising
- Strategic Thinking
- Creative Strategy
- Online Advertising
- Secondary Research
- Digital Marketing
- Qualitative Research
- Customer Insight
- Strategic Planning
- Brand Architecture
- Social Media
- Interactive Marketing
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