Maryann Menendez Wylie

Sr Director, Global Partner Ecosystem and Midmarket Marketing @SAP

Dallas-Fort Worth, TX, US
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WORK HISTORY

Mar 2022 — Present

Sr Director, Global Partner Ecosystem and Midmarket Marketing @SAP

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Areas of focus include: Integrated Demand Program for SAP Midmarket; Digital marketing, Collaboration with various marketing teams and cross-functional, regional, and field teams as it pertains to Midmarket; Strategy and management of SAP\'s 6 SME Social Channels; SAP Brand Ambassador.

EDUCATION

N/A

Florida International University

Business, Marketing and Int'l Business

ABOUT MARYANN MENENDEZ WYLIE

Tri-lingual, results-driven professional with extensive experience in the technology industry delivering sales aligned marketing programs. Detail-oriented leader with proven strong interpersonal skills. Passionate about developing and implementing effective marketing strategies, having a measurable impact on sales pipeline, and contributing to the team’s overall success. Consistently thrive in high-intensity environments. At SAP, I’ve led the development, pilot testing, and roll out of campaigns, programs, and tools for channel partners that addressed marketing gaps. I managed the demand generation of the company’s SME brand-to-demand paid media and advertising program (2016 & 2017) which helped create demand for our small and midsize business solutions across 9 countries in 5 regions that yielded €28Million in Pipeline. Recognized internally from various cross-functional and regional teams for my collaborative and results-driven approach.

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Maryann Menendez Wylie — Sr Director, Global Partner Ecosystem and Midmarket Marketing at SAP in Dallas-Fort Worth, TX, US | Unifers