Mary Todd
Director of Loyalty Marketing @Adaptive Health
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WORK HISTORY
Director of Loyalty Marketing @Adaptive Health
Charlotte, NC, US
EDUCATION
Xavier University
Bachelor of Arts (B.A.), Communications/Public Relations
ABOUT MARY TODD
I am a focused, creative, and driven professional with a seasoned marketing background, a history of driving significant and sustainable revenue growth, and a talent for aligning teams around common goals. I combine over 24 years’ experience providing marketing leadership, brand management, and strategic direction for multiple high-profile organizations; leading high-ROI loyalty marketing initiatives that mitigate customer churn and maximize profitability; delivering an optimized customer experience across all marketing touchpoints; and carefully shaping the processes and policies that sustain an efficient, productive, and highly competitive organization.I am an agile thinker who is highly adaptable and quick on her feet. In today’s rapidly evolving loyalty marketing space, what worked yesterday may not work tomorrow. I have the experience and the dexterity to stay one step ahead of change, shift gears when the context calls for it, respond effectively to evolving industry trends, and drive my organization to success.A proficient multitasker with the ability to learn, unlearn, and relearn; because success is less about what you already know and more about expanding your knowledge base. I have the agility to pick up new skills, adapt them to my needs, and respond to challenges with competence and conviction.I have the communication skills to clearly articulate my vision, persuade people to take action, and get the ball rolling in the right direction. Whether I’m sending out emails, communicating with a partner, negotiating with a vendor, or anything in between; I communicate quickly, accurately, and effectively.
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