Mary Olson

About Mary Olson

As a forward thinking leader of marketing, I have been highly successful in directing a multitude of activities for the auto parts industry. Some key things I bring to the table are the following- Experience- I own a wealth of experience in marketing with the ability to develop and execute strategies to grow revenue in highly competitive territories- Loyalty- I have been with the same company for many years despite a merger. I have served on program committees and always seek out ways to achieve our organizational goals- Dedication- With a relentless drive towards customer service, I ensure our customers and employees have the support they need to increase brand awareness and to gain and maintain a strong presence in the market.Some highlights of my career success and areas of value I bring to an organization: Marketing: Led marketing projects and product promotions as a director and marketing manager for a $3 billion enterprise; while effectively managing change through multiple mergers and acquisitions. Branding: Re-envisioned and developed branding for entire Auto Plus Auto Parts business with a $3 million budget for 250 corporate and 520 independent stores. Most recently lead the Pep Express (Pep Boys commercial brand) rebranding project to the company commercial brand Auto Plus. Event Planning: Deliver outstanding results for several large promotional events, customer incentive trip programs and customer shows by collaborating with team members, manufacturer partners and outside resources, while utilizing the most effective marketing channels for success.My profile as well as my resume provides more details of my overall experience and career success. If you would like to connect, the best way to reach me is by email at: M••••••••@icloud.com

Experience

1. Channel Marketing Director

   TRI-STATE ENTERPRISES, INC.

   Oct 2024 — Present · US

Education

• Keene State College

  Bachelor's degree, Management/Marketing

  1986 — 1991

Skills

• Management
• Product Development
• Income Statement
• Analysis
• Business Planning
• Strategy
• Business Strategy
• Product Marketing
• Market Planning
• Sales Presentations
• Crm
• Supply Chain Management
• Accounts Receivable
• Powerpoint
• Logistics
• Training
• Customer Satisfaction
• Trade Shows
• B2b
• Direct Marketing
• Negotiation
• Market Analysis
• Email Marketing
• Sap
• Team Leadership
• Inventory Control
• Coaching
• Supply Chain
• Leadership
• Advertising
• Contract Negotiation
• Selling
• Dealers
• P&L Management
• Product Management
• Integrated Marketing
• Salesforce.com
• Cross-Functional Team Leadership
• Project Management
• Business Development