Mary Kae Marinac

About Mary Kae Marinac

Delivers coverage, content and increased awareness that helps companies to achieve strategic goals, faster. Exceptional writer with a passion for compelling narratives that clarify and deliver, and with deep expertise in enterprise technologies and health tech/life sciences. Impressive track record of achieving business media, trade and local coverage and strongly positive influencer perceptions. Specialties: • Media and analyst relations programs - from ongoing PR representation to a la carte services• Concentrations in networking, data storage, pharma and health tech, digital media• Also experienced in cybersecurity, 3D design, payment technology and CRM sectors• Writing services for contributed articles, blogs and web content• Interim assistance for staffing vacancies

Experience

1. Principal

   Mkm Corporate Communications

   Jan 1991 — Present

   Helping technology, life science and health tech companies to launch, grow and engage the right audiences toward expanded revenues for over 20 years. Focused, tenacious, highly responsive, and driven. Extensive business media savvy plus in-depth technology contacts mean an organization’s messages get through, get coverage, and position the team to reap sizable business gain. Clients and results include:InCrowd, a real-time market insights platform for healthcare and life sciences firms, whose biosimilars, physician burnout, DTC drug ads, healthcare reform, and mobile device microsurveys quantified a fast-changing industry - faster - and captured global coverage.Zadara Storage, an enterprise storage as a service firm, whose pioneering business model set the standard for a changing industry and made it the one to watch.Qstream, whose clinically proven sales acceleration platform and a medical knowledge reinforcement product harnessed data analytics, sales tech, and gamification interest into national coverage.Cambridge Consultants, a life science product development firm, launching its US presence and delivering business and extensive medtech trade coverage for its breakthrough vaccine delivery system, brain-computer interface, and wireless innovations.Greylock, venture capital firm, providing business media relations, strategic counsel to its portfolio firms, and launching the firm’s Israel presence.Numerous others, including GlobalSign, Appcara, Amplidata, Sensable, Signiant, Aframe, ExtendMedia, Gold Wire Technology, Avid Technology, ICE. DMOD, NextNine, Permessa and Security Dynamics.

Education

• Allegheny College

  B.S., Scientific Writing

• Bentley University - McCallum Graduate School of Business

  MBA coursework