Mary Bender
VP of Sales at Taffy Event Strategies
- Role
- Marketing and Brand Strategist Consultant at Brizaga
- Location
- New Alexandria, VA, US
- LinkedIn followers
- 500 followers
About Mary Bender
Developed marketing strategies for dozens of leading local, national and global trade and consumer shows across the U.S. ranging in size from to visitors – strategies which have increased qualified attendance. Identified new attendee, exhibitor and sponsor value propositions. Managed the investment of millions of dollars in advertising across traditional channels and the latest digital media and technologies, including email, display, social, mobile, video and retargeting. Negotiated strategic partnerships with companies and associations which created new opportunities. Maximized results through strong leadership and the development of high-performance marketing teams.
Experience
Marketing and Brand Strategist Consultant
May 2018 — Present · Miami, TX, US
Education
University of Central Florida
Bachelor of Science, Hospitality Management
1999 — 2001
Skills
- Marketing
- Sponsorship
- Online Marketing
- Team Management
- Marketing Strategy
- Social Networking
- Trade Shows
- Marketing Management
- Sales
- Email Marketing
- Social Media
- Public Relations
- Management
- Hospitality
- Social Media Marketing
- Online Advertising
- Corporate Events
- Digital Marketing
- Relationship Marketing
- Direct Marketing
- Brand Development
- Event Planning
- Advertising
- Integrated Marketing
- Event Management
- Meeting Planning
- Marketing Communications
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