Martyn Richards

Sales, Brand and Marketing Manager @Agriton Uk

Westleigh, GB

Marketing & Business Development Manager | Agriton UKAs a results-driven marketing and business development manager, I have been instrumental in expanding Agriton UK’s presence across B2C and B2B markets, driving brand awareness, sales, and strategic industry collaborations. My work spans home & garden, equine, and agricultural sectors, leveraging digital marketing, partnerships, and product innovation.Areas of Expertise: Brand Strategy & Market Growth – Positioning Agriton as a leader in Bokashi composting, soil health, and equine care. Multi-Channel Marketing & SEO – Implementing high-impact digital strategies to increase visibility, engagement, and conversions. Sales & Dealer Enablement – Supporting distributors and partners with tools to maximize product reach and adoption. Strategic Partnerships & Events – Driving industry collaborations, including FarmED, Compost Club, and Groundswell Agricultural Show. Campaign & Product Launches – Leading initiatives like Bokashi for businesses/households, and seasonal sales pushes.Key Achievements: Increased brand recognition through integrated B2B and B2C campaigns. Revamped Agriton’s website with a focus on SEO and conversion optimization. Developed industry partnerships to expand Agriton’s reach and credibility. Created engaging digital content, including viral social media campaigns.Passionate about sustainability, soil health, and customer-focused marketing, I thrive on building brands that resonate and drive lasting impact.

Cambridge Regional College

TQUK

The Open University

Bachelor of Science - BS Honours

Wellington School

GCSE