Marty Velasco

Owner at Fitness Edge @Fitness Edge Studio Llc

Lakewood, OH, US

Owner | Business Growth & Automation SpecialistFitness EdgeDec 1998 – Present | 26+ years | Lakewood, OhioAs a small business owner and systems strategist, I specialize in business automation, workflow optimization, and revenue-driven marketing to help businesses scale efficiently. Over the years, I have evolved Fitness Edge into a thriving fitness business by implementing cutting-edge CRM platforms, e-commerce strategies, and high-converting marketing systems.Key Achievements: Business Automation & System Development – Designed and executed streamlined processes using Go High Level, ClickFunnels, Kajabi, and other CRM platforms to optimize client acquisition and retention. Scalable Revenue Models – Developed a proven body transformation system integrating small group training and group fitness, leading to higher-ticket sales and automated recurring revenue. Coaching & Consulting – Expanded my expertise beyond fitness by coaching other small business owners on effective marketing strategies, workflow automation, and best practices for sustainable growth. Content Creation & Brand Development – Comfortable in front of the camera, I produce video content and digital resources that enhance engagement, strengthen brand presence, and drive conversions.My passion lies in helping businesses grow smarter, not harder, by implementing efficient systems, high-impact marketing, and seamless client experiences. Whether in fitness or business, my goal remains the same—helping people transform, level up, and thrive.