Martin Pippin

Business Builder

Role
Owner at Digital Cusp
Location
Knoxville, TN, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Martin Pippin

Senior level marketing professional with almost 20 years of experience driving consumer engagement with brands online and at retail locations. Strong combination of core characteristics; creative, solution driven, analytically sound, personable, and reliable. Skill-set includes; Digital Marketing Strategy, Pay-per-click Advertising (PPC), Organic Search Optimization Marketing (SEO), Affiliate Programs, Re-Targeting, Online Lead Generation Programs, Email Marketing Programs, Digital Asset Design & Development, Web Analytics to include ROAS Attribution Modeling, User Acquisition, and Conversion Rate Optimization.

Experience

  1. Owner

    Digital Cusp

    May 2009 — Present

    We are a digital Marketing Agency based out of Knoxville. We specialize in holistic digital optimization - aligning the digital marketing mix with right digital assets to generate maximum ROI. We have expanded to include a set of unique consulting services focusing on bridging the gap between business executives and the digital teams that report up to them. Visit our website to find out more about these.Our more traditional services include- Websites, Microsites, Email Template Design & Development- Mobile App Design & Development (iPhone and Android Platforms)- Digital Marketing - Search Engine Optimization - Paid Search Marketing - Email Marketing - Affiliate Marketing - Online Promotions & Sweepstakes - Mobile Marketing - Social Media Marketing- Business Intelligence & Web Analytics

Education

  • Middle Tennessee State University (MTSU)

    BS, Business Administration

    1987 — 1992

  • University of Tennessee, Knoxville

    MBA, Operations / Marketing

    2000 — 2002

Skills

  • Digital Media
  • Web Analytics
  • Crm
  • Direct Sales
  • Entrepreneurship
  • Lead Generation
  • Customer Acquisition
  • Marketing Strategy
  • Sem
  • Mobile Marketing
  • Leadership
  • Training
  • Business Process Management
  • Online Advertising
  • Digital Strategy
  • Strategy
  • E-Commerce
  • Lean Operations
  • Solution Selling
  • Business Development
  • Web Marketing
  • Digital Marketing
  • Project Management
  • Marketing
  • Affiliate Marketing
  • Strategic Planning
  • Management
  • Team Building
  • Account Management
  • Mobile Devices
  • Strategic Partnerships
  • Web Development
  • SEO
  • Online Marketing
  • Business Intelligence
  • Ppc
  • Mobile Applications
  • Process Improvement
  • Market Analysis
  • Sales

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.