Martin Ross

International Territory Manager @Keeler

Windsor, GB

Oversaw net revenue performance, gross margin optimisation, and territory development across 32 countries in Europe, the South Caucasus, and Central Asia, resulting in £3 million in total revenue.• Identified, evaluated, appointed, and supported the most effective sales channels for each product in every territory, ensuring optimal market fit and performance.• Crafted and implemented tailored sales and marketing strategies for the territory, driving brand visibility, revenue growth, and market expansion.• Managed distributor relationships, overseeing stock levels, and developing and implementing Joint Business Plans (JBP) and pricing strategies to drive growth and profitability.• Ensured that both current and new product registrations for target markets were integrated into the product development plan, supporting innovation and market alignment.

Belarusian State Economic University

BA in Economics and Management, Economics

Belarusian State Economic University

Bachelor of Economics, Economics and Management