Steven Martinez
Business Analytics | CX | Monetization Strategies
- Role
- Data Measurement Lead at Verizon
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Steven Martinez
Data-driven analytics leader with 6+ years of experience transforming complex business challenges into measurable results across telecommunications, media & entertainment, and pharmaceutical industries. Currently leading data measurement initiatives at Verizon, where I develop enterprise-wide analytics solutions and pioneer new measurement methodologies for design systems.My expertise spans the full data analytics stack, including:• Data Visualization & BI (Looker Studio, QuickSight, Tableau)• Advanced Analytics (SQL, Google BigQuery)• A/B Testing & Experimentation• CX Performance Measurement• Revenue Optimization & Monetization StrategiesNotable achievements include:• Developing organization-wide CX Performance Dashboard driving strategic decision-making at Verizon• Increasing customer retention by 4% at Starz through data-driven strategies• Generating $300K+ in net revenue through partner strategy dashboard implementation at TappaWith a BS in Business Administration and concentration in Business Analytics from Montclair State University, I combine technical expertise with strategic business acumen to deliver actionable insights that drive growth and innovation.Passionate about bridging the gap between technical and business stakeholders to create impactful data-driven solutions. Open to connecting with fellow analytics professionals and discussing opportunities in data strategy, CX optimization, or business intelligence.
Experience
Data Measurement Lead
May 2024 — Present · New York, NY, US
Education
Montclair State University
Bachelor of Science (BS), Business Administration with a concentration in Business Analytics
2014 — 2019
Saint Peter's Prep
High School Degree, General Studies
2010 — 2014
Skills
- Qlikview Development
- Microsoft Excel
- Powerpoint
- Tableau
- Python
- Event Planning
- Qlik Sense
- Microsoft Word
- Leadership
- Data Entry
- Public Speaking
- Marketing
- Management
- Oracle Sql
- Social Media
- Data Analysis
- Research
- Customer Service
- Customer Satisfaction
- Teamwork
- Time Management
- Microsoft Office
- Sales
- Analytical Skills
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