Martina N. R.

About Martina N. R.

Data Detective & Consumer Champion I am a consumer insights and customer…

Experience

1. Bath & Body Works

   Present

Education

• Pontificia Universidad Católica Madre y Maestra

  Marketing (Study Abroad)

• Gies College of Business - University of Illinois Urbana-Champaign

  Bachelor's degree, International Business Administration: Marketing Management; Economics, Spanish, & Latino/a Studies

• Peking University

  Master of Business Administration - MBA, Consumer Behavior

• Schulich School of Business - York University

  Master of Business Administration - MBA, Brand Management

• Cornell Johnson Graduate School of Management

  Graduate Certification, Big Data Marketing Analytics, Data Science

• Universitat Internacional de Catalunya

  Entrepreneurship/Entrepreneurial Studies (Study Abroad)

• KU Leuven

  Market Research (Study Abroad)

• Northwestern University - Kellogg School of Management

  Master of Business Administration - MBA, Product Management & Strategy

Skills

• Brand Management
• Marketing
• Market Research
• Cross-Functional Team Leadership
• Leadership
• Marketing Management
• Management
• Sales
• Market Analysis
• B2b
• Merchandising
• Marketing Strategy
• Fmcg
• Customer Insight
• Event Management
• Product Launch
• P&L Management
• Trade Marketing
• Nielsen
• Shopper Marketing
• Forecasting
• Budgets
• Recruiting
• Social Media Marketing
• Customer Marketing
• Marketing Communications
• Advertising
• Event Planning
• Strategy
• P&L
• Competitive Analysis
• Planograms
• Spectra
• Jda
• Sap Crm
• Bw
• Roi Strategies
• Post Event Analysis
• Apollo
• Fast-Moving Consumer Goods (Fmcg)