Martin Talverdian
Marketing and Publicity Finance @Apple
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WORK HISTORY
Marketing and Publicity Finance @Apple
Video Original Content Finance at Apple TV+Financial Modeling and Presentation - Contribute to the preparation of monthly forecasts, quarterly close, and long-range planning for the Publicity and Marketing budgets- Track commitments and spend, update budgets, and deliver management reporting to facilitate effective decision-making by studio executives- Build financial models for processing and simplifying large data sets to present findings to management Strategy and Analysis- Provide variance analysis, suggestions, risks, and opportunities to aid management with strategic direction and cross-budget management- Research and present data to problem-solve issues surrounding appropriate corporate card usage, travel expenses for talent and press, vendor setup and payment, and proper by-title reporting- Analyze vendor contracts, statements of work, and purchase orders to determine deal terms and ensure accurate payment amounts, schedules, and forecasts- Lead biweekly calls with Publicity and Marketing executives to manage spend based on slate changes, title priorities, and alternating PR and Marketing strategies Project Management & Process Enhancement - Oversee the development of Apple TV+\'s data infrastructure and reporting portal in conjunction with IS & T- Manage projects and timelines with IS & T to produce new reports and improve functionality as requested by finance, marketing, and publicity executives
EDUCATION
University of Southern California
Master of Business Administration - MBA
California State University-Northridge
Bachelor of Science (B.S.)
SKILLS
ABOUT MARTIN TALVERDIAN
Finance at Apple TV+ | MBA
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