Martin Moakler
Digital & Social Media Thought Leader | Entertainment & Media | ex-CBS, Hulu | Specializing in Creative and Project Management | Gameshow Winner
- Role
- Senior Manager, Social Media at Cbs
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Martin Moakler
Award-winning storyteller and social media strategist with more than fifteen years experience leading innovative digital campaigns for top-tier entertainment brands, including CBS and Hulu. Proven track record in developing brand tone and voice, and producing engaging content across social media platforms for major television events and original programming. Adept at cross-functional collaboration, ideation and execution, talent direction, and driving measurable growth in audience and brand visibility. Recognized with multiple industry awards, including Clios and Promax BDA for Excellence in Experiential or Stunt campaigns. Multilingual and skilled in writing, public speaking, and digital content creation.
Experience
Senior Manager, Social Media
Oct 2020 — Present · Los Angeles, CA, US
Managed team of nine social media producers-Developed CBS Brand tone and voice -Curated, community managed, published to, and edited posts for CBS Brand’s social media accounts-Produced video and graphic content for CBS Brand and its roster of more than 30 shows-Strategized and produced social content and rollout for CBS Specials (e.g. The Grammys, Golden Globes, ACM Awards, Pandemic specials, Holiday specials, Election specials, Kennedy Center Honors, New Year\'s Eve Live: Nashville\'s Big Bash, CMT Music Awards, etc.) and ran social war rooms covering the specials-Conceived and facilitated cross-promotion of corporate priorities across Paramount Global-Built social audience with increased Brand engagement, impressions, video views and followers (1M new followers in 2025 alone)-Wrote scripts and produced content for CBS talent, CBS Specials hosts, and Specials presenters and performers-Developed and executed sponsorship content for the network around TV specials, award shows, and corporate initiatives
Education
Waynesville High School
High School Diploma
Boston University - Frederick S. Pardee School of Global Studies (Pardee School)
B.A., International Relations, Russian and Eastern European Studies
James I. O'Neill High School
High School Diploma
Skills
- Advertising
- Tumblr
- Video Editing
- Online Advertising
- Copywriting
- Digital Media
- Digital Strategy
- Proofreading
- Final Cut Pro
- Blogging
- Digital Marketing
- Content Strategy
- Writing
- Film Production
- Social Media
- New Media
- Social Networking
- Multimedia
- Social Media Marketing
- Editing
- Film
- Video Production
- Television
- Video
- Entertainment
- Marketing
- Copy Editing
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