Martin Hummel

Experience

1. Advertising Director - Coloradobiz Print and Digital Media

   Wiesnermedia, Llc

   Jun 2022 — Present · Denver, CO, US

   Director of advertising team, supporting Group Publisher, consulting clientele with media planning/placement execution across ColoradoBiz Media including: ColoradoBiz Magazine, CoBizMag.com Website, Daily ColoradoBiz Digital E-Newsletter, ColoradoBiz Special Events Sponsorship Marketing with additional media sales responsibilities across WiesnerMedia assets. Responsibilities include direct, client-facing print/digital/social media sales presentations in a consultative manner to support clients with media plans specific to their needs with cost-effective audience reach and frequency while also maintaining budget levels. Experience includes media sales closings across national brand advertising accounts, national/local advertising agencies, direct local accounts, managing national/regional/local media buys with multiple level co-op media funding sources. Reporting to clientele with post media campaign execution performance follow-up reporting. Responsibilities also include direct reporting to Executive Leadership Team with all on-going business sales projections and results.

Education

• University of Southern California

  Certificate - (AAAA Institute for Advanced Advertising Studies), Advertising

• University of Wyoming

  Bachelor of Arts (B.A.), Journalism, (Advertising/Public Relations)

• Colorado State University

  Graduate Certificate, Marketing Management

  2015 — 2017

• Colorado State University

  Master of Business Administration (M.B.A.), Business Administration and Management, General

  2015 — 2017