Martha Lucia Alvarez
Public Sector Distribution Manager Latam and Canada AWS
- Role
- Public Sector Distribution Manager Latam and Canada at Amazon Web Services (AWS)
- Location
- Fort Lauderdale, FL, US
- LinkedIn followers
- 500 followers
About Martha Lucia Alvarez
M••••••••@live.comAs a Global B2B Technology Sales & Marketing Executive, I specialize in multi-channel partner, retail, distributor and reseller account management. My value proposition includes:15 years of experience managing strategic business partnership programs for a Fortune 50 company and improving profitability and distribution year-over-year. Track record exceeding goals every year and placing in #1 and #2 spots worldwide for customer satisfaction and channel partnership growth. Recipient of several awards for top programs worldwide and highest regional sales.Skilled in creating incentive and readiness programs for networks as large as 2,500 partners that drive as much as 4-fold pipeline growth. Niche expertise in Latin American markets; fluent in Spanish and English. Specialties include Partner & Program Management | Go-to-Market & Distribution Strategy | Sales Enablement & Incentives | Solutions Selling/SaaS | Product Launch & Management | Demand Generation | Enterprise Software & Cloud | Strategic Partnerships & Alliances | P&L Management | Staff Management
Experience
Public Sector Distribution Manager Latam and Canada
Jan 2024 — Present
Education
Universad de Barcelona
Master’s degree, Digital Marketing & E-Commerce
2015 — 2016
Pontificia Universidad Javeriana
Industrial Engineer
Skills
- Enterprise Software
- International Sales
- Sales Process
- Saas
- Business Alliances
- Product Launch
- Partner Programs
- Business Intelligence
- Partner Management
- Crm
- Solution Selling
- Marketing Management
- Software Industry
- Unified Communications
- Channel Partners
- Field Marketing
- Salesforce.com
- Sales Enablement
- Virtualization
- Channel
- Strategic Alliances
- Strategy
- E-Commerce
- B2b Marketing
- Analytics
- Lead Generation
- Value Propositions
- Partnerships
- Business Development
- Marketing Automation
- Cloud Computing
- Cross-Functional Team Leadership
- Mobile Devices
- Channel Sales
- Go-to-Market Strategy
- Thought Leadership
- Partner Development
- Smb
- Strategic Partnerships
- Resellers
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