Martha McKenna
Business Student @ Boston University, Marketing Concentration | NASM-Certified Personal Trainer | Content Intern @ TAP Coach
- Role
- Content Intern at Above The Neck, Inc
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Martha McKenna
As a Business Administration and Management student at Boston University’s Questrom School of Business, with a concentration in Marketing, I am cultivating a strong foundation in business strategy and digital marketing. My academic journey is complemented by hands-on experience in content creation, event production, and social media management. Currently, I contribute at TAP Coach as a Content Intern, developing and managing social media initiatives to boost brand awareness and audience engagement. As the founder of LOCKD Fit and a NASM-Certified Personal Trainer, I lead personalized fitness programs aimed at empowering clients to achieve their wellness goals. I am motivated by opportunities to integrate marketing and business strategy to drive meaningful growth and transformation.
Experience
Content Intern
Apr 2026 — Present
Support TAP Coach in its startup growth by contributing to marketing projects and initiatives across the brand. Create and manage engaging social media content for platforms such as Instagram and X, while collaborating with the team to build brand awareness, strengthen digital presence, and drive early audience engagement through strategic and creative content.
Education
Syracuse University - Martin J. Whitman School of Management
Marketing
Questrom School of Business, Boston University
Bachelor of Business Administration and Management, Marketing
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