Martha Vancamp

WORK HISTORY

EDUCATION

ABOUT MARTHA VANCAMP

Media Executive | Marketing & Distribution Strategist | Nutrition & Wellness Advocate With over 30 years of executive leadership in media marketing, distribution, and production, I have successfully led local and national television operations, driving strategic growth, audience engagement, and multi-platform content distribution. For 20 years in local television, I oversaw and managed Marketing, Production, and Commercial Production departments, shaping compelling brand narratives and executing high-impact campaigns. Additionally, I have spent nearly 20 years in network television, leading initiatives that expanded market reach, optimized content distribution, and strengthened audience retention strategies in an ever-evolving media landscape. Beyond media, I am a double-certified nutritionist and the founder of BE FIT SYSTEMS, an innovative digital weight-loss platform that helped nearly clients across the U.S. and overseas military bases achieve sustainable health transformations. I also currently serve as an on-air nutrition expert and show contributor for Tampa’s leading health and wellness TV program, BLOOM-TV. BLOOM-TV is also syndicated via Roku across the US. In 2021, I authored \"BeYouTiful: Heal Your Relationship with Food,\" which became an Amazon #1 New Release within its first six hours of publication. Drawing from both professional expertise and personal experience, I designed science-backed nutrition strategies to empower individuals to reclaim their health. My passion for health stems from my own journey—having battled weight struggles from childhood until 40, I lost 145 pounds through extensive research on metabolic efficiency and nutrition science. Along the way, I owned a CrossFit gym and competed in multiple bodybuilding competitions on the East Coast. After selling BE FIT SYSTEMS in 2022, I have continued to leverage my expertise in media, marketing, and content strategy, helping brands, networks, and health-based organizations maximize audience engagement, drive revenue, and create meaningful content that informs and inspires. Let’s connect!