Marsha Chang
Marketing Manager, NI Products, Emerson Test & Measurement
- Role
- Marketing Manager, Ni Products, Emerson Test & Measurement at NI (National Instruments)
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Marsha Chang
Experienced marketing manager working to help customers maximize efficiency and…
Experience
Marketing Manager, Ni Products, Emerson Test & Measurement
Jul 2019 — Present · Austin, TX, US
Test & Measurement - Semiconductor, Aerospace & Defense, Transportation, and moreNI Products - PXI, DAQ, cRIO, LabVIEW+, Flexlogger, SystemLink, TestStand, InstrumentStudio, etc.Responsibilities- Making connections from design to test between people, ideas, and technology to tackle tough challenges- Creating high impact engaging customer experiences and accelerate growth and loyalty of key customers in collaboration with sales- Strategize, build and execute marketing strategies that drive revenue growth including driving demand generation, sales enablement, and pipeline acceleration through email, events, multimedia, web, advertising, social media, and customer advocacy- Monitor insights from the highest potential industries and countries to make sure our marketing campaigns continue to enhance its effectiveness and scalability and meet the evolving needs of our customers
Education
The University of Texas at Austin
BSEE
2000 — 2004
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