Marsha McCarthy

About Marsha McCarthy

Business Leader ~ Strategy / Marketing / Operations Experienced business leader with deep skills in creating marketable brands and developing communication strategies supporting the message while meeting revenue and fiscal targets. Adept at implementing operational process improvements on an enterprise level to maximize productivity and success. Motivated team leader driven to foster an environment of open communications, development and positivity. A natural entrepreneur, able to further a vision congruent with the tenets of a successful business. PROFESSIONAL COMPETENCIES • Business Strategy • Marketing & Communications • Digital Innovator • Operational Excellence/Processes • Public Relations & Media Presence • Team Leadership & Mentoring • Architecting a Vision • Fiscal Acuity & Income Development (Budgets/Revenue) • Diverse Industry Acumen • User Experience (UX) Optimizer • Measureable-Results Orientation to Project Management

Experience

1. Adjunct Professor

   Kean University

   Jan 2023 — Present

   Instruct upper-level Organizational Culture course. • Mentor and Coach students in class through thoughtful discussion and advisement. • Focus on student learning outcomes. • Evaluate student learning and progress.

Education

• Monmouth University

  Master of Business Administration (MBA), Business Administration

  1999 — 2004

• Stockton University

  BA, Liberal Studies with Concentrations in Communications & Political Science

  1987 — 1991

• Thomas Edison State University

  Doctor of Business Administration (DBA), Candidate, Business Administration and Management, General

  2021 — 2023