Megane Armanini
Senior Leader, Premium & Strategic Accounts @HubSpot
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WORK HISTORY
Senior Leader, Premium & Strategic Accounts @HubSpot
City Of London, GB
Owns Premium and Strategic Accounts support delivery across EMEA, with direct accountability for retention risk, GRR protection, and enterprise customer outcomes- Own EMEA Premium Support and Strategic Accounts support delivery, spanning operating model, coverage, escalation, and performance- Lead the evolution of Premium Support from a service tier to a retention and revenue protection lever, explicitly tying support activity to churn risk, and GRR influence- Partner with Sales, Customer Success to align enterprise support engagement with account health, renewal risk, and growth strategy- Set regional as well as Global direction on coverage models, prioritisation, and escalation governance in the different market environments- Coach and hold accountable for outcomes, ensuring clarity on ownership and decision-making under pressure.
EDUCATION
Institute of Public Administration
Master of Arts - MA, Leadership and Strategy
Rathmines College
Fetac level 5, Information Technology Certificate
Institute of Public Administration
Bachelor's Degree with Honors (NFQ 8), Marketing
La Joliverie
Baccalaureate (Leaving Cert), Human Resources Management/Personnel Administration, General
Portobello Institute
Certificate in Fashion Buying and Merchandising, Fashion Buying and Merchandising
Coach Masters Academy
Transformative Core Training for Professional Coaching, Professional Coaching
International Academy of Travel
Diploma in International Travel Industry Studies, International Travel Industry
SKILLS
ABOUT MEGANE ARMANINI
I build and scale high-impact Support and Customer Operations organisations that directly influence retention, revenue, and long-term customer trust.My work has focused on Premium and Enterprise Support, where I’ve led teams and leaders through the shift from reactive service delivery to outcome-driven support models. I’ve owned the experience and retention risk of high-value customers, scaling Premium support motions, and consistently tying support activity back to churn risk, GRR, and business outcomes, in partnership with Sales, Customer Success, and Operations.I invest in building effective teams and leaders, helping them raise the bar on performance and make better decisions under pressure. I care deeply about enabling leaders to think differently about their role, through ownership, judgment, and measurable impact.I operate across strategy and execution- Designing regional and global operating models (coverage, languages, escalation paths, SLAs)- Leading managers and senior technical talent across complex, multi-market environments- Driving results through strong execution, stakeholder alignment, and principled decision-makingAlongside my corporate leadership work, I’m also Co-Founder of Mama Brew, a consumer brand built from the ground up. Building a product, a brand, and a customer base from scratch.
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