Marlene Micallef-Awad
Group Account Director @Mark Iv
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WORK HISTORY
Group Account Director @Mark Iv
Mississauga, ON, CA
Major Accounts include: PepsiCo; Quaker and Frito-LayAnnual brand planning, strategic development, shopper marketing, partnerships, sponsorships, contests, sampling, sales communication, digital, product launches. Written and oral communications including: briefs, timelines, presentations, brand planning proposals, evaluation reports.Financial planning including margin projections.Staff Management, mentoring and development.
SKILLS
ABOUT MARLENE MICALLEF-AWAD
I am a senior integrated marketing strategist and Chartered Marketer (CM) with 15+ years…
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