Marlee Baird Herman
Director Campaign Capabilities and Execution | Marketing Operations
- Role
- Director Campaign Capabilities and Execution at Capital One
- Location
- Richmond, VA, US
- LinkedIn followers
- 500 followers
About Marlee Baird Herman
At Capital One, leadership in marketing technology and execution is the cornerstone of my role, where I\'ve pioneered enhancements in campaign capabilities for the Business Cards and Payments segment. My focus is on the intersection of product and process management, ensuring operational excellence and the seamless integration of new marketing capabilities.My tenure has seen the successful partnership between technical and operational teams to deploy and test groundbreaking marketing experiences. These collaborative efforts have been instrumental in evaluating and implementing new processes and MarTech integrations, reinforcing Capital One\'s position at the forefront of financial services innovation.
Experience
Director Campaign Capabilities and Execution
Feb 2024 — Present · Richmond, VA, US
Education
Ohio University
Bachelor of Arts (B.A.), Economics
1991 — 1995
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