Nelson

Certified ScrumMaster | Digital Product Manager | Marketing Project Manager | B2B and B2C Marketer

Role
Lead Digital Product Manager at Wells Fargo
Location
Minneapolis, MN, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Nelson

Dynamic marketing communications professional with experience in B2B and B2C, managing an array of creative projects that includes web content management, copywriting, digital and print-based marketing endeavors; offering well-honed and high level project management expertise, excellent communication skills, initiative and a budget management mind-set in highly regulated and ever-changing industries. Industries include Healthcare, Medical Device, Financial Services, Foodservice and Real Estate. My creative flair and versatile communications skills ensure that I can bring any organization’s marketing initiatives to life. People tend to say this about me-\"Marla has a real \"ownership\" attitude and helps bring high value projects to a very successful conclusion.\" To see more, scroll down to read my recommendations. Key Accomplishments • While at TCF National Bank, took on social media responsibilities, on short notice, in addition to my role. I was resourceful and self-educated myself on the process and received recognition from Senior Management. • While at Cargill Kitchen Solutions, created an informational document designed to clarify and improve product performance, enabling McDonalds Corp to optimize a key product and realize profitable outcomes. StrengthsFinder Signature themes: Woo, Strategic, Input, Communication, Learner Key Qualifications • Project Management • Production Management • Marketing Communications-Digital & Traditional • Digital Marketing Software • Creative • Resourceful • Innovative • Graphic design software • Self-starter Specialties: Digital Marketing, Marketing Communications, Project Management, Product Management, Web Content Management, Online Content Publishing, Graphic Design, Market Research and Analysis LET\'S CONNECT h••••••@juno.com

Experience

  1. Lead Digital Product Manager

    Wells Fargo

    Jun 2022 — Present · US

    Lead development and execution of Small Business digital business plans, programs and initiatives.

Education

  • University of St. Thomas

    Masters of Business Administration (MBA), Marketing

  • Scrum Alliance

    Certified ScrumMaster

    2019

  • Metropolitan State University

    Bachelor's Degree, Business and Marketing

  • University of St. Thomas

    Certificate of Professional Project Management, Executive Education

    2014

  • Easel Solutions

    Adobe CS4

    2009 — 2009

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Nelson — Lead Digital Product Manager at Wells Fargo in Minneapolis, MN, US | Unifers