Rausch
Making original content repeatable | External development operating systems | SEA ↔ North America | CEO & Founder
- Role
- Founder at Animation Vertigo
- Location
- Salt Lake City, UT, US
- LinkedIn followers
- 500 followers
About Rausch
I’ve had a lot of “past lives.”In varying degrees, I was a journalism student, a law student, an office manager, a stock broker, and a financial advisor. On paper, it looks like a zigzag. In real life, it trained the one instinct that has followed me into every role since:I build systems.Not rigid systems. The kind that bring order to complexity. The kind that simplify what’s messy, make work efficient and repeatable, and help teams deliver without relying on heroic effort.That systems mindset is what turned an unexpected entry into motion capture into a 20+ year operating life - building Animation Vertigo and later Animation Vertigo Asia, supporting cross-border work where quality bars don’t move and timelines rarely care how hard you tried.Early on, a contract opportunity with Sony Computer Entertainment America showed me what “real” production pressure looks like - how fast things break when expectations aren’t explicit, and how much better work gets when the pipeline is clear. I’ve been building better pipelines ever since.Over the last 10 years, I’ve taken that same operating discipline into original content - not just as a dream to protect, but as a pipeline to build: how ideas become proof, proof becomes a package, and a package becomes something that can actually ship.A lot of what I’m working on right now is confidential (multiple partners, multiple tracks), so I can’t announce titles yet. But I can share what I know best: the frameworks, tools, and operating lessons that make original content repeatable - especially across Southeast Asia ↔ North America.What I focus on (and write about here):IP-to-execution pipelines: stage gates, proof points, kill criteriaPackaging logic: making IP legible to partners, buyers, and financiersExternal development operating systems: briefs, QA gates, decision rights, cadenceCross-border partnership structure: aligning incentives so collaboration holds under pressureI also serve as President of SIKAP (Original Content Association of the Philippines), and develop original work through Kampilan Productions - because I care about building not just projects, but infrastructure: pathways for talent, sustainable studios, and stories with a real route to market.If you’re building IP, running distributed production, or trying to make external development actually work - I share practical playbooks you can apply immediately.
Experience
Founder
Dec 2004 — Present · Salt Lake City, UT, US
Built the company as the client facing headquarters for our motion capture work, where relationships are built, deals are shaped, and expectations are set- Worked closely with clients in real production environments, visiting stages, meeting teams, and understanding the needs of each project before translating that into clear direction for the studio- Led the motion capture service side across tracking, solving, retargeting, and motion capture animation, with a focus on clean results and reliable delivery- Kept a constant pulse on trends and changing standards in motion capture so our pipeline, tools, and training stay current- Turned client needs into repeatable workflows and training that made it easier for teams to execute consistently and maintain a steady quality bar.
Education
University of the Philippines Diliman
Bachelor's degree, Mass Communication
1989 — 1993
University of the Philippines
BA, Mass Communications
1989 — 1993
Skills
- Production Management
- Computer Graphics
- Video Games
- Management
- Production Managment
- Computer Animation
- Computer Games
- Outsourcing Management
- Motion Capture
- Autodesk Motionbuilder
- Visual Effects
- Character Animation
- Production
- Maya
- Post Production
- After Effects
- Video Post-Production
- Ps3
- Motionbuilder
- 3d
- Animation
- Film
- Game Development
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