Mark Carter

About Mark Carter

As the Engagement Partner for IBM Innovation Studios Americas, I will expand my Business Development responsibilities to include EMEA, APAC, and Japan regions. In this new role as a Global Engagement Partner, I will enhance the impact of creating distinctive client experiences and strengthening trusted advisor relationships across 18 global studios. Previously, as Manager of Business Innovation in IBM’s Global Insurance Industry, Mark worked globally with IBM’s insurance clients on innovating their business strategy, identifying new risk partnerships, digitalization, blockchain, cost reduction analysis, and business and IT maturity models. He lead the Blockchain Solution, Cyber Security, and Intelligent Process Automation / Agentic Automation enablement for insurance sales and consulting business implementation.With 43 years of experience, Mark has become an expert negotiator and has built a unique reputation for identifying industry and market trends. He is skilled in collaborating with C-Suite executives to help manage complex transformations, high-performance sales teams, and global insurance market disintermediation. As an entrepreneur within IBM, Mark has built startup ventures, worked globally in maturing emerging markets, and connected ecosystems and new stakeholders to create business models and new sources of revenue for insurers globally.

Experience

1. Strategic Client Partner, U s National Market, Ibm Technology

   IBM

   May 2025 — Present · Costa Mesa, CA, US

   I recently began an exciting role as a Strategic Client Partner with the U.S. National Market Team, working with market-leading growth companies in California

Education

• San Diego State University

  Bachelor of Business Administration - BBA, Marketing/Marketing Management, General

• Northwestern University - Kellogg School of Management

  Logistics Information Management

  1987

• Questrom School of Business, Boston University

  Globalization in Emerging Markets

  2008

• San Diego State University

  Bachelor of Business Administration - BBA

  1976 — 1980

• Boston University

  Advanced Sales Leadership

  2013 — 2013

• San Diego State University

  BS, Marketing, Finance

  1976 — 1980

• Harvard University

  Competitve Certification

  1997

• Boston University

  Summit Executive Program

  2011

• The Wharton School

  Master Deal Maker

  2007

Skills

• Integration
• Channel
• Cloud Computing
• Saas
• Insurance
• Management
• Software as a Service (Saas)
• Business Development
• Program Management
• IT Strategy
• Leadership
• Thought Leadership
• Management Consulting
• Professional Services
• Enterprise Software
• Vendor Management
• Solution Selling
• Financial Services
• Strategic Partnerships
• Outsourcing
• Pre-Sales
• Strategy
• Business Alliances
• Business Intelligence
• Business Analysis
• Consulting
• Cross-Functional Team Leadership
• Go-to-Market Strategy
• Negotiation
• Sales
• Business Strategy
• Marketing