Markus Hoffmann
Senior Key-account-manager @A2MAC1 - Decode the future
Signup · Get unlimited contacts
WORK HISTORY
Senior Key-account-manager @A2MAC1 - Decode the future
Management and growth of a portfolio of strategic key accounts, serving as the primary point of contact and trusted advisor to senior stakeholders within large, complex, matrix organizations- Development and execution of customized account strategies aligned with client objectives and company priorities to drive sustainable revenue growth and profitability- Establishment and maintenance of long-term strategic partnerships through a deep understanding of clients’ business needs, challenges, and evolving priorities- Identification and pursuit of upselling, cross-selling, and new business opportunities within existing accounts, positioning the latest products and innovations to support organic growth- Ensuring high levels of client satisfaction and retention through proactive engagement, regular performance reviews, and consistent follow-ups- Close collaboration with cross-functional internal teams to align on client requirements and deliver tailored, value-driven solutions- Leadership of contract negotiations and renewal processes, securing commercially favorable terms while strengthening client relationships- Achievement of revenue targets, profitability goals, and client retention objectives- Analysis of the automotive market, including OEM sales volumes and industry trends, to identify growth opportunities and potential new customers- Monitoring of the performance and profitability of leading domestic and global component manufacturers to inform account strategy and sales planning- Tracking of account performance, revenue forecasts, and key commercial metrics, ensuring accurate and up-to-date records within the CRM system- Preparation and delivery of regular reports to senior management on account status, risks, opportunities, and long-term growth potential
EDUCATION
Otto-von-Guericke University Magdeburg
Bachelor of Arts (BA), Medienbildung - Audiovisuelle Kultur und Kommunikation
SKILLS
ABOUT MARKUS HOFFMANN
Result-driven product and sales strategist with over 15 years of experience in the automotive industry, SaaS business, and digital transformation. I combine deep technical expertise with strong commercial acumen and market insight — from OEMs and suppliers to disruptive startups.I’ve scaled international software solutions with double-digit million revenues, developed key accounts, built product lines strategically, and led high-performing sales organizations. My focus lies on innovative, data-driven solutions — especially in AI, machine learning, e-commerce, and next-gen mobility.Core competencies: Developing and scaling digital B2B products International sales leadership with full revenue responsibility Digital strategies for OEMs & mobility business models Leading cross-functional teams (Product, Sales, Engineering) Keynote speaker, media expert & award winner (e.g. Hugo Junkers Award) Focus on transparency-driven, AI-enabled vehicle remarketing solutionsOpen to new challenges in product or commercial leadership roles within innovation-driven environments. Frequent speaker at leading industry events / media (e.g. VDA, Volkswagen, Galileo, Auto Bild, and more) Let’s connect — or feel free to reach out directly for collaboration or conversation!Open to recruiters, digital projects, and innovative partnerships.Interests / experience & previous activities:• Product Management / Product Strategy• Digital Product Development / Product Portfolio• SaaS• Agile• MVP / Lean Product• Go-to-Market Strategy• Sales Strategy• Business Development• Key Account Management• International Sales• B2B Sales• Strategic Sales• Enterprise Sales• Technical Sales• GTM (Go-to-Market) Execution• Channel Development• Revenue Growth• Sales Enablement• Sales Engineering• Customer Success• Automotive Industry• Automotive Software• Connected Car• Vehicle Lifecycle Management• E-Mobility• Mobility Services• OEM Partnerships• Tier 1 Suppliers• Vehicle Remarketing• Digital Vehicle Sales• Automotive E-Commerce• ACES• Automotive AI• AI in Production• Digital Transformation• Artificial Intelligence (AI)• Machine Learning (ML)• Industry 4.0• Predictive Maintenance• Data-Driven Decision Making• Computer Vision• Cloud Platforms (optional: Azure, AWS, etc.)• SaaS / B2B SaaS• Software Development Lifecycle (SDLC)• Agile / Scrum / Kanban• Digital Twin• Cross-Functional Leadership• Stakeholder Management• Strategic Partnerships• Public Speaking• Keynote Speaker• Intrapreneurship• Change-Management
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.