Mark Turosz
Brand Creative/Screenwriter
- Role
- Senior Marketing Manager at Kabam
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Mark Turosz
Expertise in global branding and integrated marketing of intellectual property (IP) and theatrical video games, with valuable experience as an IP screenwriter. Adept at leading projects throughout branding lifecycle staying within strict deadlines and tight budgets. Strong artistic talent with passion for delivering marketing campaigns that effectively engage and entertain consumers.~ Areas of Emphasis ~• IP & Entertainment Brand Management• RFP Response and Campaign Proposals• Digital, Broadcast and OOH Advertising• Global & Territory Campaign Execution • Market & Competitor Research/Analysis• Mobile & Social Platforms• Influencer Marketing• Budgeting / P&L AdministrationWriter of 3 full-length movies and a television episode starring Scooby-Doo, one of the most well-known and financially lucrative franchises in the Warner Brothers library. Wrote TV episode of Tom and Jerry.• Scooby-Doo and The Loch Ness Monster (June 2004): Best-selling video in U.S. week of July 12, 2004 and Annie Award Nominee for Best Home Entertainment Production• Scooby-Doo and the Legend of the Vampire (March 2003): “Top 5” ranking on billboard charts and Cartoon Network selection for 2003 Halloween prime time entertainment• Scooby-Doo and the Cyber Chase (October 2001): Billboard Video Chart “Top 10,” with more than one million copies sold to date and various video game and book spin-offs
Experience
Senior Marketing Manager
Apr 2018 — Present · Los Angeles, CA, US
Currently marketing lead on The Seven Deadly Sins: Origin (March 2026 - Reached #6 on Steam worldwide). Previous marketing lead on 7 Knights: re: BIRTH (Pocket Gamer\'s Mobile Game of the Year), King Arthur: Legends Rise, NBA Ball Stars, The Seven Deadly Sins: Grand Cross (440% of yearly revenue goal), MARVEL: Future Fight (150M+ downloads) and announcement phase of MARVEL: Future Revolution (2021 Apple iPad Game of The Year).• Managed multi-million-dollar marketing co marketing campaign with Sony for The Seven Deadly Sins: Origin including global OOH, influencers, digital and social media. Also organized and executed high profile “Elizabeth Event” outdoor experiential activation taking place at LA Live.• Oversee all marketing efforts for NBA Ball Stars including game\'s visual and brand identity, Google Play and App Store presence, video/static asset production, and NBA/NBPA licensing (incl. cover athlete and 2020 NBA Rookie of the Year, Ja Morant)• Managed The Seven Deadly Sins: Grand Cross global campaign which achieved over 2 million pre-registrations and #2 overall ranking of iOS top grossing titles multiple times. Supervised marketing collaborations between game and 1) Netflix\'s Stranger Things and 2) anime/manga hit Attack on Titan.
Education
Syracuse University
B.S., Broadcast Journalism
University of Southern California
MBA, Marketing and Entrepreneurship
Skills
- Advertising
- Strategic Planning
- Forecasting
- Management
- Social Media
- New Media
- Digital Media
- Online Advertising
- Product Marketing
- Social Networking
- Mobile Games
- Digital Marketing
- Online Marketing
- Television
- Mobile Devices
- Brand Management
- Marketing Strategy
- Entertainment
- Digital Strategy
- Media Planning
- Interactive Entertainment
- Art Direction
- Strategic Partnerships
- Market Research
- Marketing
- Video Games
- Public Relations
- Competitive Analysis
- Creative Direction
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