Mark Egan
Executive Managing Director @Essencemediacom
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WORK HISTORY
Executive Managing Director @Essencemediacom
US
Hired to build and scale high-impact, consumer-driven service and product offerings that bring significant awareness to our suite of capabilities. Created and scaled programmatic media, analytics, and e-commerce offerings, leading a team in delivering world-class creative work. Part of the US executive leadership team and board, steering growth planning, brand building, and strategic direction with agency counterparts in New York. Hired and developed new talent with emphasis on raising overall quality of work. More than tripled agency staff in 3 years through key new business wins (Adidas, HeadSpace, GoodRx, Impossible Foods, Pharmavite). Nominated by Think LA for “Campaign of the Year” (2019).
EDUCATION
INSEAD
Marketing Leadership
San Diego State University
Bachelor of Arts - BA, Journalism with Emphasis in Advertising, Marketing Minor
International Center of Photography School
Photography
ABOUT MARK EGAN
Strategic marketing executive with a track record of leadership and client satisfaction at world-class agencies and brands. My expertise lies in elevating global brands through thoughtful, data-driven marketing strategies that place consumers at the heart of every decision. I’m a collaborative leader with a player-coach mindset, recognized for building diverse teams and partnerships that embrace innovation, change, and social impact. As a trusted partner to executive leaders and stakeholders, I enable companies to grow by driving new business, nurturing exceptional talent, and shaping inclusive communication strategies. Named Agency Executive of the Year by ThinkLA (2019) and contributed to MediaCom’s award as Adweek’s Agency of the Year (2021). I am the Board Chairman for nonprofit Green Amendments for the Generations, as well as an active mentor for MediaCom and ThinkLA. SPECIALTIES: Global Brand Marketing Strategy • Executive + Board Leadership • Product Marketing • Brand Management • Integrated Marketing • Strategic Client Partnerships • Digital Marketing + Communications • Demand Generation • User Acquisition + Retention • Operational Process Improvement • Data Analytics • Consumer Insights • Stakeholder Communication • Organizational Growth Strategy • Talent Development • Team Building + Leadership CLIENTS: Nestle • Sprint • Clorox • The Home Depot • Banana Republic • GAP • Old Navy • Intel • AirFrance • Barclay’s • Adidas • Deloitte • Comedy Central • Pharmavite • The Cheesecake Factory • Sony • PlayStation • GoodRx • Warby Parker • Hershey’s • Southern Comfort • Invisalign • Philips • Kia • Vonage • Sears • KMart • McDonald’s • Melia Hotels • Clarins • UPS
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