Mark Taylor
Ey Partner - Life Sciences - Customer @EY
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WORK HISTORY
Ey Partner - Life Sciences - Customer @EY
London, GB
I lead the Life Sciences Customer practice for EY UK LLP. Also as part of my mandate I co-ordinate our global efforts to accelerate our expansion into the LS sector, particularly in the commercial space.I specialise on optimising the go to market and customer engagement models covering market access, medical, marketing and sales functions. Customer strategy, operating model, process, tech and people capabilities all need to considered to efficiently and effectively engage with customers.Some example projects below- Future of Medical Affairs: Organisational Design & Priority Capabilities- Launch Excellence - Frameworks, Organisanational Capabilities, Launch Readiness AssessmentIdentifying and scaling AI use cases- Brans/launch strategy- Implementation of Agile Marketing- Omni-channel transformation- Optimising digital Go To Market capabilities- Field Force Effectiveness Uplift
EDUCATION
The University of Manchester
Masters in Engineering and integrated European studies
University of Cambridge
Advanced Course of Desire, Manufacturing & Manufacturing
SKILLS
ABOUT MARK TAYLOR
For over 20 years, I’ve supported businesses to transform their Go-To-Market, enabling them to uplift the customer and employee experience, whilst accelerating growth.Specialising in strategy and implementation of customer-centric transformation, I’ve led more than 50 customer, marketing, sales, medical, commercial, omni-channel and go-to-market engagements. This experience spans local, regional and global projects, across B2B, B2B2C and B2C segments, as well as a range of sectors, including life sciences, banking, consumer, utilities, and telecommunications.More recently I have specialised in the Life Sciences sector and enabling leading pharma and medtech companies them to optimise their go to market to deliver improved business outcomes and ensure more patients get the medicines they need.The digital age and AI age presents significant opportunities for enterprises to rethink how they scale their customer and growth agenda, by elevating the capabilities of their people and setting them up for success with the right processes and technologies. If you’d like to chat about how EY can help your organisation reap the rewards of becoming more customer-centric & digitally enabled, please get in touch.
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